For over 25 years, I've been grateful to have worked with some of the worlds most recognized & innovative brands helping them maximize their digital strategy and revenue goals. My expertise spans web/graphic design, product management, development, UX, optimization and personalization.
Working alongside some of the most talented corporate teams and agencies has provided me a wealth of knowledge that contributed to my subject matter expertise in digital marketing. Currently, I work for Adobe as a Principal Digital Strategist where I help customers maximize their digital performance by building cross solution Artificial Intelligence and Machine Learning personalization programs.
My passion and love of music has shaped who I am and how I interact with the world. I’ve toured in a van (the old school way, and before mobile phones), and I’ve had the privilege to play some iconic venues such as the Troubadour in Los Angeles and CBGB’s in NYC.
I’ve worked with producers at Sound Track NYC (I mixed on Andy Wallace’s SSL console!!) I worked with and spent time with Stuart Hallerman of Avast Recording Seattle (Soundgarden, Death Cab For Cutie) at a TapeOp Con 2003 panel. Although Music is a hobby now, I still actively play and write music, focusing on producing and recording local artists in Dallas, TX.
The brand I’ve built is based on trust, integrity, creativity and dedication.